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Thailand’s tourism authorities are promoting a new Muay Thai campaign to promote the well-known Thai sport to the world. Muay Thai, or Thai boxing, is world famend as a uniquely Thai sport. People come from all over the world like to offer it a try, whether they need to take it up seriously as a sport or simply for fun.
Now, the Tourism Authority of Thailand is teaming up with the World Boxing Council Muay Thai in Thailand’s newest ‘soft power’ move. TAT will help the WBC’s Muay Thai campaigns overseas and produce Muay Thai tourism guides. The aim is to make Thailand a world vacation spot for the sport. This will generate earnings and progress in the Thai boxing business.
A variety of WBC Muay Thai diamond champions plan to hitch the marketing campaign as properly. These include Petchmorakot Petchyindee and Mehdi Zatout. The Campaign is titled ‘Amazing Muay Thai’.
Muay Thai, an important facet of blended martial arts training, is coached by a number of the world’s most profitable fighters. Pads are used during coaching sessions to keep opponents secure.
In the Sukhothai Dynasty, the primary Thai military was skilled in Muay Thai to defend the nation. The males had been educated in both armed and unarmed protection. The increasing awareness of hazard between Thailand and its neighboring countries, together with Burma and Cambodia, saw the primary Muay Thai camps surface at around the similar time.
Today, individuals from across the world compete within the sport.
In Banned , Thai authorities purpose to promote the ‘5 Fs’ to the the rest of the world. The 5 Fs are. meals, films, trend, preventing (as in Muay Thai), and festivals. The scheme promotes the concept of soft promotion or indirect promotion..